830-45 minutes per client

Build Conversation AI (Chatbots)

Create and train AI chatbots that capture leads and qualify prospects 24/7

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Overview

Conversation AI sits on the client's website and engages visitors instantly. It collects contact info, answers questions, and qualifies leads - all automatically, 24/7.

Why This Matters

This is your entry-level product. It's easier to set up than Voice AI and provides immediate value. Most businesses have never had instant website responses before - this is a game-changer for them.

Step-by-Step Checklist

Action Items

Common Mistakes to Avoid

  • Not training the bot with enough business-specific info
  • Making the bot too robotic (use natural language)
  • Not collecting phone number (email alone isn't enough)
  • Skipping testing (bot gives wrong answers)
  • Not setting up notifications (leads get missed)

Interactive Tools

Chatbot Instructions Generator

Generate clear system instructions for your AI chatbot. This defines the chatbot's personality, goals, and behavior.

Chatbot Knowledge Base Generator

Generate a comprehensive FAQ and service information knowledge base for your chatbot to reference when answering customer questions.

Chatbot Conversation Flow Generator

Generate a natural conversation flow for your chatbot, including welcome messages, menu options, and booking flows.

Conversation AI (Chatbot) Setup

The chatbot sits on the client's website and engages visitors 24/7. It collects leads and answers questions automatically.

Chatbot Training Prompt Template
You are a helpful assistant for [Business Name], a [business type] company in [City].

Your job is to:
1. Greet visitors warmly
2. Answer common questions about our services
3. Collect contact information (name, phone, email)
4. Qualify their needs
5. Offer to book an appointment or have someone call them

Business Information:
- Services: [list main services]
- Hours: [business hours]
- Service area: [cities/regions served]
- Typical response time: [e.g., "within 1 hour"]

Common Questions & Answers:
Q: What services do you offer?
A: [list services]

Q: How much does it cost?
A: [pricing info or "it depends, let me get your info and we'll call with a quote"]

Q: How quickly can you come out?
A: [typical response time]

Q: Do you work weekends/after hours?
A: [yes/no and details]

Always be friendly, professional, and helpful. If you don't know something, say so and offer to have someone call them back.

What to Include:

  • Business name, type, and location
  • List of services offered
  • Business hours and service area
  • Common questions and answers
  • Pricing information (or how to handle pricing questions)
  • Emergency/urgency handling

Testing Checklist:

  • Test with common customer questions
  • Verify it collects name, phone, and email
  • Check that lead notifications work
  • Test on mobile and desktop
  • Make sure it sounds natural, not robotic
  • Verify it handles "I don't know" gracefully

Installation

After training the chatbot in GoHighLevel, you'll get an embed code. Add this to the client's website (usually in the footer or before the closing body tag).

If the client doesn't have website access:

  • Send them the code and instructions
  • Or offer to contact their web developer
  • Or build them a simple landing page in GHL

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